REBRAND and identity standards for creative homes
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Studio: ArtHouse Design
Creative Director:
Beth Rosa (Principal & Design Director)
Designers:
Mikayla Zancanelli (Designer) -
Brand Identity
Logo Standards -
Logo Design
Brand Identity Development
Logo Standards -
Creative Homes approached ArtHouse Design for a rebrand, aiming to clarify their focus on buying, remodeling, and selling homes. We crafted a streamlined 3-step slogan—Buy, Remodel, Sell—to communicate their process clearly. The new branding features an icon paired with a family-friendly, professional typeface in all lowercase letters, enhancing the brand’s approachable and clean image.
Date:
2022-23
Collection of secondary marks used throughout Creative Home’s new brand identity and website.