REBRAND and identity standards for creative homes

  • Studio: ArtHouse Design

    Creative Director:
    Beth Rosa (Principal & Design Director)

    Designers:
    Mikayla Zancanelli (Designer)

  • Brand Identity
    Logo Standards

  • Logo Design
    Brand Identity Development
    Logo Standards

  • Creative Homes approached ArtHouse Design for a rebrand, aiming to clarify their focus on buying, remodeling, and selling homes. We crafted a streamlined 3-step slogan—Buy, Remodel, Sell—to communicate their process clearly. The new branding features an icon paired with a family-friendly, professional typeface in all lowercase letters, enhancing the brand’s approachable and clean image.

    Date:
    2022-23

Collection of secondary marks used throughout Creative Home’s new brand identity and website.

secondary brand assets

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